Institutional interpretation
Meaning of the symbols
The Union’s lettering
Interlocking letters form a central composition that retains the IUOAMC connection and a distinctive screen presence.
The chef’s toque
Identifies the culinary focus and connects the media identity with the profession and knowledge presented.
TV designation and frame
The TV designation identifies the medium; the circular frame brings the elements together for recognition in thumbnails and video.
Identity colours
Dark blue, gold and white provide strong screen contrast. The approved artwork is preserved in video corners and cover images.
Where the emblem appears
Accompanies the channel’s programmes, interviews, visual content and the presentation of its associated platforms, including the Media Magazine.
Preserving the identity
Keep the complete emblem intact, without stretching or cropping, with clear space and sufficient contrast for the name. Use the approved artwork for the intended medium and check a physical proof before production.
UK INTELLECTUAL PROPERTY OFFICE
UK IPO trade mark reference
- Trade mark number
- UK00004435018
- Trade mark owner
- INTERNATIONAL UNION OF ARAB MASTER CHEFS LTD
- Status
- Published trade mark application
- Classes
- 38, 41
- Filing date
- 2026-08-24
Class 38: audio, video and television broadcasting and streaming. Class 41: television production and programmes, non-downloadable online videos and education relating to cooking.
Official record ↗